decorative bubbles


Our best hope as we set the table for the future of food
decorative bubbles
Decorative fish
Decorative scuba illustration

“We must plant the sea and herd its animals using the sea as farmers instead of hunters. That is what civilization is all about - farming replacing hunting.”

Jacques Yves Cousteau

The oceans are the last wild frontier. A place of beauty and resilience, yet our oceans are in serious trouble.

The statistics are wild

decorative bubbles

The oceans have been used to such an extent that even though it makes up over 71% of the planet, it has now given us all it can give.

The oceans are 90% fished to or over capacity

Over 4.6 million fishing boats have been on the ocean to date

People eating seafood has gone up nearly 2 times worldwide in the last decade

Fish stocks simply can’t keep up!

Sure, plastics and other environmental issues have harmed the ocean, but there’s one thing that’s been hurting it the most:


So why aquaculture?Decorative bubbles

Whale Ilustration

What does the future hold?

In the next 40 years, if we don’t make any changes, world demand for animal protein will nearly double and sea life at all levels of the food chain will be at risk!

Aquaculture is the solution!

What is aquaculture? Aquaculture is the practice of farming fish and aquatic life. It’s like agriculture but on water!

Why Aquaculture?

By creating better rules and regulations around how we farm fish, we can add nutrients to our oceans and reduce waste in the water. If we continue to remember that changing one part of sea life affects another, we can rethink how fish and seafood are sourced.

Decorative fish illustration

Farmed fish benefits

Farmed fish are the least impactful form of animal protein production in the world. Sustainable aquaculture does not create any bycatch and gives back to the ocean by adding nutrients and reducing waste in the water.

The efficiency of the other major proteins fail in comparison to fish


requires 13 pounds of feed and 2,500 gallons of water


requires 2.3 pounds of feed and 2,000 gallons of water


requires 1.2 pounds of feed and 1 gallon of water

Decorative fish illustration
Decorative fish

Setting the standard

How do we make sure that fish farmers are taking good care of their fish, from the fish’s diet to their living conditions?

We follow strict standards with our water farmers and only support farmers that are working hard to make these really important changes.

How to set & maintain Aquaculture standards

We work with organizations that are helping set or maintain standards and best aquaculture practices among these fish farms.

Best Aquaculture Practices
Find out more
Marine Stewardship Council
Find out more
Aquaculture Stewardship Council
Find out more
Seafood Watch
Find out more